Gartner Says Worldwide Mobile Advertising Revenue to Reach $11.4 Billion in Year 2013
Revenue from Global Mobile Advertising to Grow 400 Percent Between 2011 and 2016. Worldwide mobile advertising revenue is forecast to reach $11.4 billion in 2013, up from $9.6 billion in 2012, according to Gartner, Inc. Worldwide revenue will reach $24.5 billion in 2016 with mobile advertising revenue creating new opportunities for app developers, ad networks, mobile platform providers, specialty agencies and even communications service providers in certain regions.